Behind the Brand: Little Cotton Clothes
Little Cotton Clothes is a childrenswear brand offering simple, beautiful clothing with a nostalgic feel. Clothes for children with big imaginations who want to climb trees and make dens!
ParentFolk spoke to sisters and founders of Little Cotton Clothes, Imogen and Leonie about their brand and plans for the future.
Share with us your vision for the brand?
“Our vision has always been to offer simple, beautiful and functional collections, clothing that allows children to be children and of course at good price points. We want our clothing to be passed on to siblings and friends. We also want to be able to offer everyone the chance to have access to Little Cotton Clothes, we sell internationally online and we currently have 50 stockists worldwide.”
What’s coming next?
“So many exciting things ahead – we have recently started working with a local designer who is designing beautiful prints for us, so lots of lovely new florals which we know our customers will love. In September we will launch our Autumn Winter Collection which we are really excited about, as well as florals you will see traditional muslins, ginghams and cords and we’re introducing chunky cotton knits to the collection too. We also have a few womenswear pieces in the collection, a gingham dress in rust, a gathered smock top and a collared blouse so mums can dress in Little Cottons Clothes too.”
What positions you uniquely in the kids brand market place?
“Today there are so many wonderful independent Childrenswear brands and we love that. Our collections offer clothing not only for girls but boys too, from baby up to age 9 years. Often it is harder to find simple and pretty clothing for this older age group. We use only natural fabrics, our designs are simple and stylish and the majority of the prints we us are unique to us.”
Shop the collection www.littlecottonclothes.com