BRIO announced as sponsor for ParentFolk’s Big HoHoHo this Christmas.
ParentFolk’s festive family social returns to Camp & Furnace, Liverpool, this Christmas along with a brand new line up.
The much loved family social is returning to Liverpool this Christmas and has announced a whole new line up to the two day event including live music stage, family raves, Christmas movies, storycave, Christmas marketplace and even a communal family roast event.
The ParentFolk family social, which has grown phenomenally since its launch back in 2017 is, according to founder of ParentFolk and mother of four, Nic Spindler, ‘ready to bring something different to the family space, with newly curated more immersive events that lead from the front’.
“We’ve had a great summer welcoming more families than ever before to our alternative family social events, says Nic. “We’re focused on keeping our offering fresh and our brand collaborations exciting, which is why we are delighted to announce global toy brand BRIO as our event sponsor for our Big HOHOHO event this Christmas.”
The Big HOHOHO will rock up to Camp & Furnace on Saturday 30th November and Sunday 1st December promising alternative line-ups each day. The Saturday event will see the big hohoho Christmas party day with family raves, DJ takeovers, fun workshops, street foods and a Christmas marketplace. Sunday will see a live music stage sit alongside Christmas movies, festive workshops and a communal Christmas inspired Sunday Roast delivered by resident foodies SKAUS.
ParentFolk have teamed up with a number of high profile brands for their previous family social events from Harvey Nichols and CBBC to NEXT, LUSH and Marc Jacobs Beauty.
“We love bringing brands to life and giving them a platform to engage directly with our family audience” says Nic Spindler. “In print and in person is our focus, and it’s exciting to see the energy and dimension brands bring to our unique family social model. We’re really excited to be teaming up with BRIO this Christmas.”
Speaking about their partnership with ParentFolk, Katy Fletcher, Head of Marketing Ravensburger UK, said: “We are over the moon to be a part of Parentfolk’s Big HOHOHO. It’s a great opportunity for families to get hands-on and explore the incredible BRIO toy range, while discovering more about the philosophy behind the brand. We are dedicated to helping create happy childhood memories and there will certainly be many of these made at the event. We’ll be making sure children can enjoy a BRIO-ful play experience they’ll love.”
Tickets for The Big HOHOHO go on sale on ParentFolks website on Thursday 12th September.